0%
of IT projects exceed budget, are delayed, or fail to deliver the expected business case and ROI.
Oxford Global Projects
For you as an IT vendor
Most IT suppliers could do far more to help customers realize their Business Case and ROI. After Go-Live, focus moves on – even though this is where the value must really be created. It can – and should – be done much better. With our innovative adoption approach, you can follow the project all the way to completion and actively help the customer realize the ROI they bought into – simply, efficiently, and with minimal burden on the customer organization. Read on and get inspired – see also how the IT supplier Cepheo and the end customer DESMI both won big by thinking about adoption in a new way.
Higher adoption. More work. Higher revenue.
Continuous adoption measurements create customer value – and open the door to more work, bigger projects and stronger relationships.
Customer adoption and ROI
Increased adoption and ROI create greater appetite for investment from the customer.
Your aftersales
Every measurement increases the customer's ROI – and creates new tasks for you.
Work that typically emerges with higher adoption
| Task type / Initiative | Hours | Who can help? |
|---|---|---|
| Optimization & adjustments | 120 | Internal + partner |
| Extensions & new modules | 80 | Internal + partner |
| Automation & efficiency | 140 | Partner |
| Data tasks | 100 | Internal + partner |
| New needs & advisory | 70 | Partner |
| Training & upskilling | 60 | Internal + partner |
| TOTAL (example) | 570 | Flexible distribution |
What does it mean for you?
More work over time
Higher adoption creates ongoing needs for optimization, extensions and new initiatives – and therefore more work.
Stronger customer relationships
You become a strategic partner creating measurable value – not just a vendor.
Keep competitors out
When you continuously create value and anchor the solution, it gets harder for competitors to get in.
Stronger position for future projects
You stand stronger when new projects are prioritized – and win the next assignments more often.
Higher revenue and better margins
More predictable, recurring revenue and bigger projects with higher value.
Customers too often experience projects that fail to deliver the business case and ROI targets.
73% of IT projects exceed budget, are delayed or fail to deliver the expected business case and ROI (Oxford Global Projects).
And when it comes to AI, Boston Consulting Group's global study shows that only 4% of Nordic companies achieve a meaningful AI ROI.
Position yourselves as the partner who stays after Go-Live – and helps the customer realize the value you promised.
That strengthens both aftersales and new sales.
Try our calculator – and see if your Adoption creates the expected value.
“We all too often hear that the vendor's focus quickly shifts to the next big projects after Go-Live. But the customer's Business Case does not end there – this is when the ROI must be realized. When we can help the customer all the way, why stop before the finish line?”
— Søren Lundsgaard Jensen, Founder INVOLV3
0%
of Nordic companies achieve meaningful AI ROI.
Boston Consulting Group
The problem is that the traditional path is not attractive to customers. Few customers want to launch yet another major change-management project after Go-Live, bring in more consultants, and place additional pressure on an organization that has already been through a large and perhaps demanding implementation. Many customers have already spent their budget—and some projects have even gone over budget. Therefore, they do not want another large investment, but instead demand vendors that adapt and offer smarter, simpler adoption solutions that are manageable, effective, and easy to get started with.
The need for adoption and for justifying the investment is greater than ever—but all too often the customer is left alone with the most important part of the journey: turning the investment into real business value and ROI. And this is also where you as a vendor lose, if you do not offer a concept that creates real adoption and helps the customer fulfill its business case and ROI goals.
Help the customer win—then you win too
0%
trust colleagues most
Forrester research on buyer trust shows that colleagues are the most trusted source of information for decision-makers at the customer, making employee input a strong foundation for decisions and action.
Forrester
0%
choose the suppliers they perceive as trusted partners
The Adoption initiative strengthens not only your aftersales – but also your new sales. You become a vendor that doesn't disappear after Go-Live, but stays by the customer's side and helps realize the ROI the customer bought into.
Forrester
Position Adoption as your commitment to help the customer realize the ROI goals they invested to achieve. Better adoption creates better ROI and increases the customer's willingness to invest—while every measurement naturally uncovers new needs and creates new tasks for you. A true win-win.
Make Adoption a new, scalable and profitable business
Many IT vendors lack a strong offering after Go-Live today. Sales, SDM, CX and others typically meet the customer with limited insight into the customer's organization – based on dialogue with few stakeholders. This gives an incomplete picture of the customer's reality, and the dialogue easily ends in products and generic cases rather than focus on the ROI the customer invested to achieve. The customer wants to know: What works, what doesn't – and where can we create more value and ROI? This requires broad involvement and a data-driven approach based on input from the customer's own employees – the voices the customer trusts most. It creates stronger insight, challenges the customer on a credible basis, and uncovers new opportunities for you as a vendor. The big extra benefit of broad involvement: Employees feel heard, become more committed, and take greater ownership of realizing the ROI the company invested to achieve.
Don't leave adoption and value realization to the customer alone when it's also a major opportunity for you. Follow the project all the way through, take responsibility for adoption, and help the customer realize the ROI they bought into. With INVOLV3, Adoption becomes a new business opportunity that strengthens the customer relationship and creates new tasks. Every measurement reveals what works and what needs to be improved, and can create 50, 100, 500+ hours of relevant tasks. The business case is strong: The customer realizes more value and ROI – and the more value you create, the greater their desire to invest further with you. It creates new tasks, stronger retention, and greater long-term customer value. The customer's success simply becomes an engine for your growth.
Customer videos
Hear Michael Weis, Director at Cepheo, talk about how they solve Adoption with INVOLV3
Also hear what an end customer says about the new approach to adoption